The concept for the Basecamp debuted at the 2019 New York Auto Show.Volkswagen submitted an application to trademark the Basecamp name in the United States on November 25. Carbuzz first found the filing.
A business has launched a legal claim against Bentley Motors over the ownership of a clothing trademark. Brandlogic, owner of Manchester-based Bentley 1962 clothing, is seeking an injunction to stop the car firm using the name Bentley on UK clothing.It claimed in the High Court the car manufacturer had “badly damaged its business”.
Ford has been teasing its upcoming performance electric crossover using a familiar name as a placeholder. With inspiration taken from the company’s Mustang sports car, the sporty EV had been using the Mach 1 moniker for the time being. Now, we have a clue as to what the vehicle might actually be called, as Ford has filed trademark applications for both “Mach E” and “Mach-E” with the U.S. Patent and Trademark Office (USPTO).
Puma trademark registration could point to badge for Ford’s Baby Bronco. FORD appears to be preparing to resurrect the Puma badge, lodging a fresh global trademark application under that name for a future model that conceivably could be the upcoming compact SUV dubbed – in the absence of any official name – the Baby Bronco.
Steve McQueen’s descendants are suing Ferrari for marketing autos around the image of the iconic actor without compensating the family. The Italian sports car company profited unfairly from the actor’s legacy in 2017 when it sold “The McQueen,” a limited-edition model in connection with the 70th anniversary of Ferrari-branded cars, said the lawsuit, which was filed this week in a California state court.
Then in April, the Swedish automaker announced it plans for half its sales to be full-electric models by 2025. All this news leads us to a new finding from Swedespeed – Volvo filed for trademarked that could hint at future electric vehicles. According to the publication, Volvo trademarked both the XC60 B4 AWD and XC60 B5 AWD nameplates. Deciphering the trademarked names is easy. The B4 and B5 likely denote the XC60’s powertrain, which would be on brand for the automaker.
Jaguar is again picking up the pace. The manufacturer has filed a new European trademark application with the word “Pace” in it, and this time it’s all about the C-Pace. While there is no other info to go with the name, it could very well stand for a new, upcoming compact crossover that would exist as an entry-level vehicle under the F-Pace, E-Pace and the electric I-Pace (which is easily differentiated from the non-electric E-pace, as the I-Pace doesn’t use internal combustion).