7-Eleven sues Nike over Air Max with Slurpee maker’s colors
7-Eleven has sued Nike in federal court in Texas, accusing the sportswear giant of copying the convenience store chain’s signature orange, green and red stripe design on a sneaker that Nike plans to release on July 11, known as “7-Eleven Day.” In its lawsuit (Case 3:26-cv-02201-X, N.D.Tex), opens new tab filed on Wednesday in the federal court in Dallas, 7-Eleven said Nike’s upcoming Air Max 95 shoe features a “confusingly similar imitation” of the company’s tri-color stripe branding, which it says consumers associate with the 7-Eleven brand.
