Jeep has filed trademark protection for “Jeep Xtreme Performance,” perhaps hinting at a replacement for the automaker’s previous Trackhawk performance branding.Jeep filed the trademark on June 30 with the United States Patent and Trademark Office. The automaker also filed the trademark “JXP” on the same day. According to The Drive, Jeep has previously used the designation JXP, albeit only for branded clothing and outdoor gear sold outside the U.S.
Word Mark JXP JEEP XTREME PERFORMANCE
Goods and Services IC 012. G & S: Motor vehicles, namely, automobiles, trucks, vans, sport utility vehicles and structural parts therefor
Standard Characters Claimed
Serial Number 97483166
Filing Date June 30, 2022
Current Basis 1B
Owner (APPLICANT) FCA US LLC