While comparing products and services in advertising campaigns is perfectly legal when done correctly, companies and marketers should work closely with their legal counsel to review any proposed ad campaign that specifically calls out a competitor or a competing product.
MillerCoors sues Anheuser-Busch over Super Bowl ads, 2:30
MillerCoors sues Anheuser-Busch over Super Bowl ads
Beer companies’ legal battle brewing, 1:35
Beer companies' legal battle brewing
MillerCoors sues Anheuser-Busch over corn syrup ads 5:25
MillerCoors sues Anheuser-Busch over corn syrup ads
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