商標関連の各種情報、紛争、権利行使、法改正、規則改正や動向を提供します。
Global sportswear brand Adidas claims Australian label White Fox is trying to trade off its reputation by infringing its distinctive three-stripe trademark. Adidas is suing the online fast-fashion retailer in the Federal Court for selling clothes with a four-stripe design, which it argues is deceptively similar to its classic design
Source: Adidas sues White Fox alleging it infringed three-stripe trademark
Italian Prime Minister Giorgia Meloni on Monday 5 October filed an application with the European Intellectual Property Office. If the application is accepted, anyone using a cloned voice without authorisation could be required to remove the material, pay damages and answer for trademark infringement. Italian Prime Minister Giorgia Meloni on Monday 5 October filed an application with the European Union Intellectual Property Office (EUIPO) to register her voice as a sound trademark, aiming to add a legal tool to those already available against AI-generated fakes. The request, dated 5 October on the EUIPO website, is still “under examination” and has therefore not been approved.
Source: Meloni files to trademark her voice to counter deepfakes – EUalive
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【読売新聞】 福井県越前町がふるさと納税の返礼品としていた「越前がに」に不正な表示があった問題を巡り、福井県の石田知事は１日、今期（１１月～来年３月）の越前がに漁から、生産者情報などが入ったＩＣチップ内蔵のタグを、越前がにに取り付け
Source: 「越前がに」返礼品に生産者情報入り「漁師厳選」ＩＣタグ取り付け…福井県越前町、不正表示問題受け今期から : 読売新聞
ふるさと納税「越前がに」で不正表示 福井県越前町に措置命令(NHK)
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In a significant victory for automotive design and brand heritage, the Piaggio Group has successfully secured a three-dimensional trademark for the iconic shape of the “Vespa Primavera”. Granted by the European Union Intellectual Property Office (EUIPO), this registration officially safeguards the scooter’s inimitable silhouette for both two-wheeled vehicles and scale models across all 27 EU countries.
Source: Piaggio Group Secures European 3D Trademark for the Vespa Primavera
世界的なブームとなっている「抹茶」ですが今、中国で生産や販売が急激に拡大しています。中には日本の抹茶の名産地・京都の「宇治」の名前を使って販売する業者もいて問題となっています。「抹茶」が世界的なブームとなっている中、今、日本のお茶農家の脅威となっているのが、中国産の抹茶です。近年、生産量が急増し去年は2500トン。今年は5000トンまで伸ばす予定で、1つの市（貴州省銅仁市）だけで去年の日本の国内生産量およそ6300トンに匹敵する勢いです。
Source: 中国産も“宇治抹茶”名乗り販売 貴州省の「抹茶の町」取材、火鍋にテーマパークまで（テレビ朝日系（ANN）） – Yahoo!ニュース
中国で最も貧しい省から「世界抹茶の都」に…「本家」日本の技術・品種導入、生産量４年で６倍に
Alo Yoga has pursued cancellation actions against multiple marks it views as too close to its own, including in the EU, but its China challenge against Alo Jewelry’s longer-standing registration has now failed twice. CNIPA rejected Alo Yoga’s appeal against Alo Jewelry’s China trademark, the latest ruling in a multi-jurisdiction dispute over the ALO name…Separate filings cited by Alo Jewelry indicate the dispute has also extended to the European Union, where the Czech company said it filed an application at the European Union Intellectual Property Office (EUIPO) seeking to invalidate four Alo Yoga trademarks, including the ALO mark, after a series of cancellation actions earlier this year.
Source: Alo Jewelry Alo Yoga China Trademark Ruling 2026 | Sporting Goods Intelligence
Chinese newcomer Forthing (东风风行) has responded to trademark challenges from German heavyweight Porsche over the name of the brand’s first model in Australian and New Zealand showrooms, the Taikon 5. Porsche AG has filed a trademark opposition concerning the Taikon 5 name in New Zealand, where Forthing was launched in April 2026, and one in Australia. The Australian application to register the Taikon name has attracted two separate oppositions: one from Volkswagen and another from Porsche, of which Volkswagen is the majority shareholder.
Source: Porsche challenges Forthing Taikon 5 trademark | CarExpert
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A London High Court ordered Samsung Electronics to pay $11.6 million to Swatch Group for distributing copycat designs of the latter’s products for its smartwatch devices. Swiss-based Swatch Group owns watch brands including Breguet, Blancpain, Omega, Longines and Tissot. The watchmaker had sought about $170 million in damages. It argued against Samsung for permitting the operations of watch-face apps that copied its designs and trademarks through Samsung’s app store.
Source: Samsung ordered to pay $11.6 million in Swatch smartwatch face trademark case
Christian metal band Demon Hunter has filed a lawsuit against Netflix, Netflix Studios, and concert promoter AEG Presents over the use of the name “KPop Demon Hunters” for an animated project. The lawsuit was filed on the band’s behalf by the corporate entity Hyde Lane.
Source: Demon Hunter Sues Netflix Over KPop Demon Hunters Trademark Dispute
Filed on Tuesday by the band’s company Hyde Lane, the complaint claims Netflix Studios and live promoter AEG Presents have caused “substantial confusion” among consumers.They included email evidence from someone who allegedly spent $500 on tickets for a Demon Hunter concert in New York, thinking it was a child-friendly Kpop show for their small children.
Source: Christian metal band Demon Hunter sue Netflix over KPop Demon Hunters name
株式会社伊藤園（社長：本庄大介 本社：東京都渋谷区）は、日本茶業界が推進する「日本茶」GIの認知拡大と理解促進の取組みに賛同し、「日本茶」GIマーク受理製品第一号となる「お～いお茶」飲料製品を、9月21日（月）より順次展開を開始します。世界No.1の無糖緑茶飲料ブランド「お～いお茶」を通じて、日本茶の価値や魅力を広く発信し、GI制度の認知向上に貢献してまいります。
Source: 世界No.1の無糖緑茶飲料ブランド「お〜いお茶」にGIマークを表示し、日本茶業界が推進するGIの認知・理解促進を後押し | ニュースルーム | 伊藤園 企業情報サイト
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